sister2paris
03-30-2006, 11:53 AM
The German activewear company Puma has teamed up with designer Alexander McQueen in launching a new range of men’s and women’s footwear by the next spring.
The new clothing line, which still has no name, is going to first appear in London, during the women’s fashion week this September. Then, the clothing line will take its place on the shelves of boutiques only in spring 2006, wwd.com reports.
Jochen Zeitz, the chairman and chief executive officer of Puma, explained in a statement the union of provocative fashion designer and sportswear company: "Alexander McQueen is one of the most creative minds in fashion, and his collaboration with Puma will make his work accessible to a broader customer."
Top British designer said, quoted by mysan.de: "I have always had a great passion for trainers, so I am very excited about this collaboration with Puma. I am confident that my design philosophy, combined with PUMA’s excellence in the field, will result in a totally unique product. I believe that this partnership will be a great success."
The new clothing line, which still has no name, is going to first appear in London, during the women’s fashion week this September. Then, the clothing line will take its place on the shelves of boutiques only in spring 2006, wwd.com reports.
Jochen Zeitz, the chairman and chief executive officer of Puma, explained in a statement the union of provocative fashion designer and sportswear company: "Alexander McQueen is one of the most creative minds in fashion, and his collaboration with Puma will make his work accessible to a broader customer."
Top British designer said, quoted by mysan.de: "I have always had a great passion for trainers, so I am very excited about this collaboration with Puma. I am confident that my design philosophy, combined with PUMA’s excellence in the field, will result in a totally unique product. I believe that this partnership will be a great success."